Motion Graphic & Compositing - Project 03

Motion Graphic & Compositing

10/9/2023 -  

Jonathan Wiguna Halim 0356790

Motion Graphic & Compositing - Project 03

MIB

Progress

First thing first, I need to come up with a storyboard for the channel identity. Before that I watch one of meta quest 3 ads video, to look for stock footage, that I can add later on and also look for their key points that they give in the new meta quest 3.

After I am done with the research, I jump into my iPad and draw the story board. For the first scene I will use my channel bumper, and then followed by 2 scene product which is talking about:
1. Full color passthrough
2. Deeper, Larger Experiences

3. Ends with call to action scene 

I try to make it simple, because I would like to grab people attention in short time video. As for the art style I keep the art style as I make the channel bumper which is using blue color from meta, and by using a little bit of gradient and outer glow. And here is my first attempt on making the motion graphic.

Then I got feedback on each segments, for the first one, the logo it rasterize so It is not vector which can give clear and sharp images, as for the second segments, instead of use overlay and that use opacity, I need to try to make it fully a video background, because lecturer said that by using overlay, it looks like a cheap video, as for the third segments, try to pay attention to the kerning, and also the readability of the text.

After I got my feedback, I jump into AE and change according to the feedback, and here is the final outcome of Meta Quest 3 channel identity